INCLUSION | Rotherham United Football Club and Rotherham United Community Trust to launch new project for fans, supported by the Premier League

Published: 26/03/2024

RUCT is launching a new project, supported by the Premier League Fans Fund. The Premier League Fans Fund provides grants to support football clubs at all levels of the game to strengthen connections between them, their fans, and local communities. The fund supports a range of fan-focused and fan-led projects, helping to foster a sense… Continue reading INCLUSION | Rotherham United Football Club and Rotherham United Community Trust to launch new project for fans, supported by the Premier League

RUCT is launching a new project, supported by the Premier League Fans Fund.

The Premier League Fans Fund provides grants to support football clubs at all levels of the game to strengthen connections between them, their fans, and local communities.

The fund supports a range of fan-focused and fan-led projects, helping to foster a sense of belonging through meaningful engagement. This includes schemes for under-represented groups, to further develop an inclusive and welcoming matchday experience for everyone.

Forever Together, Forever Proud, will use the reach and appeal of Rotherham United Football Club to engage with existing supporters’ groups and with underrepresented groups to help grow the fan base and enhance the match day experience for supporters.

“The club and the trust work with 1000s of participants every week who for one reason or another do not access the club. Forever Together, Forever Proud will help make Rotherham United FC more accessible to supporters from a variety of backgrounds and circumstances and give them the chance to be a part of the Millers family. Rotherham United Football Club is for everyone in the town, and we want to make sure that message reaches all parts of our community”

Open to 120 professional football club community organisations in the Premier League, English Football League, National League, Women’s Super League and Women’s Championship, the Premier League Fans Fund builds on the Premier League and clubs’ commitment to ensuring long-term engagement with supporters.

Premier League Director of Community, Nick Perchard, said: “Fans are the lifeblood of football and their commitment to, and involvement with, their local club is essential to the continued success of the game at every level.

“Through the Premier League Fans Fund we are investing in projects that will enhance connections between clubs and fans, whilst also delivering even more community impact. By supporting clubs across England and Wales, from both the men’s and women’s game, to develop projects that respond directly to the needs of their fans, we can help to ensure that football offers a fantastic experience for everyone.”

Premier League funding supports projects that respond to local need, and which aim to improve the match day environment for fans and/or residents, address fan behaviour, and community impact such as the cost-of-living crisis, build upon a club’s heritage and engage and support underrepresented fan groups (disability, ethnicity, LGBTQ+, women and girls).

Delivery is often themed around tackling inequalities to create community cohesion, covering areas like equality, diversity, and inclusion, mental health and wellbeing, physical health and wellbeing, providing education and training opportunities, supporting employability, and/or sustainability. 

Funding is flexible to empower professional football clubs, and their community organisations, to develop fan-focused and fan-led projects that respond directly to the needs of their local community.

The Premier League Fans Fund is administered through the Premier League Charitable Fund.

To find out more about the Premier League Fans Fund, please visit www.premierleague.com/plcf